Reports Overview
When your visitors search your site, we log what they entered
and create reports for you by day, week, and month. These reports
let you understand what visitors are looking for on your site.
Use this information to improve your site design or to further
improve the search results for your visitors.
Choose a report type and time frame to create a customized report.
Next 20 words
Press the Reset Reports button to reset all report information for
this account. All search terms entered by your visitors will be removed.
About Your Reports
The tables above tell you what visitors are searching for on your site in
their own words for the time period specified. The total searches is the
number of searches performed during the time period. Phrases
shows the number of searches in which a single word or a full phrase was searched for
while words shows the number of searches in which a particular word occurred
(either alone or as part of a phrase).
The Graph column is a quick visual representation as to the relative
number of searches for a particular word or phrase. This helps you quickly
determine which search queries matter most to your visitors.
The Count column indicates the number of times that visitors have
searched for a particular phrase or word on your site for the time specified in
the report. This helps you answer the important question of what are visitors
looking to find on your Web site.
The Search Phrase/Word column indicates the phrase or word your
visitors are searching for. This column is hyperlinked so you can easily check
the actual search results for any phrase or word. There are two special entries
which can show in this column:
- [ Next/Previous ] -- A search done using the "Next 10", "Previous 10",
"Show Summaries", "Hide Summaries", or other such links from your
search template. (Also, searches you do using the links above will be reported in this
category.) In general, these are searches where the visitor did not see desired data
on the initial search results page.
- [ blank query ] -- A search done without a search term. The visitor pressed the
"Search" button without typing any search words.
The Results Count column indicates the average number of
search results displayed for each particular search phrase or word.
If Results Count is zero (or close to zero) your visitors are typically
finding no results for the search. If Results Count is large, you
may want to tune your site to be sure the right pages are top ranked.
You can use either the
target meta tag
or
synonyms
features of Atomz Search to tune the search results for the phrase or word.
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